9 Conversational Commerce Statistics: A Must-Know in 2024

Conversational commerce is reshaping how businesses connect with customers by providing real-time chats and personalized interactions that enhance engagement. 

But just how impactful is this trend? 

With that in mind, we’ll cover the latest conversational commerce statistics that show its effects on revenue and customer experiences.

Conversational Commerce Statistics: The Key Data

  • Conversational commerce businesses saw a 10% increase in revenue in the first six months.
  • Conversational commerce reduces customer service costs by 30%. 
  • 91% of customers globally want real-time assistance.
  • 1.4 billion people regularly use chatbots.
  • Live chat can increase conversion rates by 82%.
  • The global conversational commerce market is expected to be worth $26,301.8 million by 2032, up from $5,345.5 million in 2021.
  • Conversational commerce on OTT channels like WhatsApp and WeChat is expected to grow from $13.3 billion in 2022 to $25.1 billion in 2023.
  • The US conversational commerce industry is expected to grow 28.8% annually.
  • 73% of customers consider experience an important part of their buying decision.
  • The average order value increases by 10% when customers live chat before buying.

Sources: (Kindly, Hootsuite, Zendesk, Simplr, Intercom, Future Marketin Sights, Business Wire, Medallia, Super Office.)