How Many Businesses Use Youtube? & 28+ Youtube Statistics

According to SBA, there are over 32.5 million small businesses in the US, and they account for 64% of all new jobs. Approximately 30.57 million small businesses use social media for business purposes such as marketing, communication, and more. 

But, how many small business use youtube?

The latest data show, only 9% of small businesses use Youtube to reach out to new customers which are approximately about 2.93 million small businesses.

Let’s deep dive into some of the surprising statistics on small businesses using YouTube.

How Many Small Businesses on Youtube?

According to the latest figures from the data we collected, there are now over 2.93 million small businesses in the US using YouTube, with that number continuing to grow every day. Globally, that figure is an estimated 29.97 million small businesses currently using YouTube; a stunning figure!

Why Use YouTube for eCommerce: Here are 6 Statistics and Facts

  • 68% of YouTube users watched YouTube to help make a purchase decision.
  • Over 40% of shoppers around the world who were surveyed said they bought something they saw on YouTube. 
  • More than 33% of shoppers say they have bought something they saw on YouTube.
  • 80% of shoppers who watched a YouTube video about a product they were planning to buy did so at the beginning of the shopping process.
  • 50% of internet users looked for videos about a product or service before going to a store.
  • More than 50% of consumers claim to watch online video while making in-store purchases.

Sources: (Think With Google)

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